Greenford High School students enjoyed a visit from the Co-operative Fairtrade Ben&Jerry’s Ice-cream van on 7 March. The van gave our free samples of Fairtradeproducts, such as Ben&Jerry’s Cookie Dough Ice Cream, Farirtrade bananas, Fairtrade dark chocolate and Fairtrade oranges. The idea was to raise awareness about Fairtrade in schools… and it worked a treat!

Co-op Fairtrade Ice cream van
The students were asked to fill out a quiz about the Co-op and Fairtrade; the first ones to correctly complete it were awarded an ice-cream – others got cookies or chocolate. The answers to the quiz were scattered all over the van, and all of the students had a fun time searching the outside of the van, and learning about Fairtrade as well!
Find out what eles is going on in The London Borough of Ealing by visiting our website:
www.ealingfairtrade.org.uk
Tags: co-op, Ealing, Ealing Fairtrade, fair, Fairtrade, Greenford, ice cream, Icecream, samples, school, trade
2010’s Ben & Jerry’s Sundae music festival was a sun-soaked, Fairtrade goodies filled event on Clapham Common, celebrating great music and Ben & Jerry’s commitment to going 100% Fairtrade by the end of 2011. Sundae punters went Nuts About Fairtrade, filling up their tummies with the bottomless supply of Fairtrade Ben & Jerry’s ice cream and the following Fairtrade nosh from the Tasting Tent:
- Traidcraft muesli
- Dorset Cereal’s Grenola boxes
- Harry’s peanuts
- Equal Exchange’s brazil nuts and walnuts
- Sainsbury’s fruit bars by Tropical Wholefoods
- Divine chocolate coins and bars (all the flavours!)
- Jelly beans
- Cafedirect coffee samples
- Fairtrade wines
- Lots and lots of chocolate coated raisins and nuts
The Fairtrade Merchandise stall was manned by the Fairtrade Wandsworth Network and punters could buy cotton bags, tea towel, inflatable bananas, badges.
2,500 people showed their interest in Fairtrade/products by signing up to receive Fair Comment – 10% of the total number of Sundae Festival goers!
Sexy models bore their torsos modelling the ‘pants for poverty’, Fairtrade cotton underwear, and the following celebrities endorsed Fairtrade through wearing the FAIRTRADE Mark T-shirt (including some whilst performing!):
- Scouting For Girls
- Billy Brag

- Idlewild
- Slow Club
- Goldheart Assembly
- Frightened Rabbit
- Cherry Ghost
For further coverage of the event, click here or read this blog.
London is the world’s largest Fairtrade city and if you’d like to get involved in the exciting London Fairtrade Campaign, please contact volunteer.london@fairtrade.org.uk.
Saturday 24th and Sunday 25th July
12-8pm Clapham Common, London
This fabulous two-day festival is fast becoming a favourite in the calendar especially now that Ben and Jerry’s have committed to going 100% Fairtrade by the end of 2011. Accordingly, “Nuts sbout Fairtrade” is the subtext to this year’s event and everything that can be fairtrade, will be!
There will be great music, attractions and free icecream! Headliners include Doves, Scouting for Girls, Billy Bragg, Idlewild, Pearl and the Puppets and many other brilliant bands. The Wandsworth Fairtrade Borough group will be there. Will you?
Tickets £15 plus booking and transaction fee. For further information visit www.benjerry.co.uk